Mary Haderlein started Hyde Park Group Food Innovation in 2002 to help clients develop stronger new product pipelines by connecting consumer insight to culinary-driven food and beverage design.
The foundation of the company is Mary’s background in strategy, research, and consumer marketing. After more than two decades working with multi-national food clients at worldwide communication firms such as Omnicom, WPP and Saatchi, Mary started Hyde Park Group to help channel top culinary and design talent into the new product stage-gate process.
Mary is an ardent advocate of a cross-disciplinary approach to problem solving. She takes great pride in surrounding herself with James Beard-winning and Michelin-starred culinary chefs, top design talent, and commercialization specialists to enlighten some of the most pressing issues facing today’s food clients.
Hyde Park Group is located in a 3800 sq. ft. demo kitchen in Chicago’s “foodie” West Loop, used as a workshop for chefs, food scientists, designers and clients to ideate, create and share.